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Press Release

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Continental Tyre Malaysia Launched the Chinese New Year Road Safety Campaign 2016

Jan 15^th, 2016, Petaling Jaya, Selangor – Continental Tyre PJ Malaysia Sdn Bhd (CTM) launched its Chinese New Year Road Safety Campaign 2016. Jointly organized by CTM and Shell Malaysia Trading Sdn Bhd, scheduled from 9^thJanuary to 31^st January 2016, the road safety campaign is aimed at educating the general motorist to cultivate tyre safety habits and prioritize vehicle maintenance to ensure a safe trip heading back to their hometowns to celebrate Chinese New Year.

Officiating the launch of this event at Shell Station Bandar Utama was Mr. Cameron Wilson, Managing Director of CTM, Mr. Yee Kang Lim, Territory Manager Retail Malaysia, Shell Malaysia Trading Sdn Bhd and YBhg. Tuan Abdul Ghafar bin Yusof, Director General, Road Safety Department (JKJR).

During the launch, the importance of performing tyre maintenance regularly and ensuring vehicles are in good condition were emphasized. These steps significantly help to reduce the risk of accidents and ensure general motorists’ safety which are the key messages that CTM hopes to spread to the entire nation.

“Tyres are the sole point of contact between the vehicle and the road. In a critical situation, it is the tyre that determines whether the vehicle can stop in time, or whether it stays safely on course through a corner. This is why car drivers should be aware of the safety benefits of using high-tech tyres such as Continental’s, inflated to the correct pressure and with adequate tread depth. Studies from different tyre manufacturers prove over and over again that more than 50 percent of all passenger cars permanently are driven with underinflated tyres. Tests with underinflated tyres show increased risk of adverse safety consequences in emergency situations. Clearly, correct tyre inflation pressure and sufficient tread depth mean fewer accidents and this can mean the difference between life and death. And this is the key message that we hope to spread to the entire nation.” Said by Mr. Cameron Wilson, Managing Director of CTM.

This campaign, being a corporate social responsibility initiative in its second time running, is certainly a means in complementing the efforts of Jabatan Keselamatan Jalan Raya (JKJR) to promote road safety awareness and education. To create this awareness, CTM will conduct tyre safety and car engine oil checks at 15 Shell petrol stations nationwide, started from Shell petrol stations in KL, 9^th January to 10^th January, this year.

Participants of Chinese New Year Road Safety Campaign will receive a booklet from CTM featuring tyre maintenance tips, Continental premiums and a RM30 voucher for Continental tyre purchase. Shell Malaysia Trading Sdn Bhd will also be giving out a promotion voucher during the campaign. With purchase of any Shell Helix or Shell Advance product (Helix Ultra, HX7, HX5, Advance Ultra, AX7 and AX5), one free petrol cash voucher will be entitled. In addition, 100 new SIRIM approved helmets will be given away for free to replace uncertified helmets at each location, courtesy of JKJR.

CTM will conduct the Chinese New Year Road Safety Campaign at the following Shell petrol stations starting from 10am to 8pm:

STATE	SITE NAME	SHELL PETROL STATION NAME	ADDRESS	DATE
KL	SH TAMAN MAJU JAYA CHERAS	MY ENTERPRISE	TMN MAJU JAYA CHERAS, 56100 KL	9 & 10 January 2016
KL	SH JALAN BUKIT BELACHAN 2	RIMBARAPI	BUKIT BELACHAN, 68000 KL	9 & 10 January 2016
SELANGOR	SH BANDAR UTAMA	MEGAH INDAH ENTERPRISE	PERSIARAN BANDAR UTAMA, 47400 PJ	16 & 17 January 2016
SELANGOR	SH SHAH ALAM SEKSYEN 17	ABAH TRADING SB	LOT 1 JALAN 17/24 SECTION 17, 40000 SHAH ALAM	16 & 17 January 2016
JOHOR	SH TAMAN DAYA JB	DAYA SERVICE STATION SB	JALAN DAYA 1, 81100 JB	15 & 16 January 2016
KEDAH	SH JALAN PEGAWAI AS	SIN EWE COMPANY SB	JALAN PEGAWAI, 5050 ALOR SETAR	15 & 16 January 2016
TERENGGANU	SH JALAN HILIRAN KT	KIARA SERVICE STATION	LOT 4528, JLN HILIRAN, PULAU KAMBING, 20700 K. TERENGGANU	15 & 16 January 2016
PENANG	SH JALAN JELUTONG	BAN LEONG SHELL PRODUCTS S/B	347, JELUTONG ROAD, 11600 GEORGETOWN	23 & 24 January 2016
PERAK	SH JALAN KUALA KANGSAR IPOH	SYALIA ENTERPRISE	LOT 8692 JALAN KUALA KANGSAR, 30100 IPOH	23 & 24 January 2016
SABAH	SH JALAN KUHARA TAWAU	K E ENTERPRISE	KM 1.5, KUHARA ROAD, 91000 TAWAU	23 & 24 January 2016
SARAWAK	SH JALAN BULATAN MIRI	MEKAR MIRI SB	LOT 2104, BLOCK 4, JALAN BULATAN, 98000 MIRI	23 & 24 January 2016
MELAKA	SH BANDAR AYER KEROH	R A TALANG ENTERPRISE	PT 3251 MUKIM BUKIT KATIL, 75450 MELAKA	30 & 31 January 2016
PAHANG	SH JALAN GAMBUT KUANTAN	ROHAMAS ENTERPRISE	JLN GAMBUT, 25300 KUANTAN	30 & 31 January 2016
SABAH	SH TELIPOK	WAN LOONG SHELL FILLING STATION	PEKAN TELIPOK, 88450 KOTA KINABALU	30 & 31 January 2016
SARAWAK	SH JALAN TUN JUGAH KUCHING 1	SARAWATI SDN BHD	LOT 275, BLK 16 KCLD, JALAN TUN JUGAH, 93350 KUCHING	30 & 31 January 2016

Continental Tyre PJ Malaysia Sdn Bhd

Continental develops intelligent technologies for transporting people and their goods. As a reliable partner, the international automotive supplier, tire manufacturer, and industrial partner provides sustainable, safe, comfortable, individual, and affordable solutions. In 2015, the corporation generated preliminary sales of approximately €39.2 billion with its five divisions, Chassis & Safety, Interior, Powertrain, Tires, and ContiTech. Continental employs more than 208,000 people in 53 countries.

Continental AG
Continental develops intelligent technologies for transporting people and their goods. As a reliable partner, the international automotive supplier, tire manufacturer, and industrial partner provides sustainable, safe, comfortable, individual, and affordable solutions. In 2015, the corporation generated preliminary sales of approximately €39.2 billion with its five divisions, Chassis & Safety, Interior, Powertrain, Tires, and ContiTech. Continental employs more than 208,000 people in 53 countries.

www.continental-corporation.com

Tire division
The Tire division currently has 24 production and development locations worldwide. The broad product range and continuous investments in R&D make a major contribution to cost-effective and ecologically efficient mobility. As one of the world's leading tire manufacturers, with more than 44,000 employees, the Tire division achieved sales of €9.6 billion in 2013.

Passenger Car and Light Truck Tires
Continental is one of Europe's leading passenger car and light truck tire manufacturers and is the world's fourth-largest passenger car and light truck tire manufacturer in the original equipment and replacement business sectors. The product development focus of the Continental premium brand is to optimize all safety-relevant characteristics, while simultaneously minimizing rolling resistance.
www.continental-tires.com

Sponsorship
Continental's Tire division is an official sponsor of the German DFB Cup, Major League Soccer in the U.S.A. and Canada, the 2015 Asian Cup in Australia, and UEFA EURO 2016^TM in France.

www.ContiSoccerWorld.com

Media database
www.mediacenter.continental-corporation.com

For more information of Continental, please visit www.continental-tires.cn.

More information please contact：

Wong Yee Wen

Communication Executive

Continental Tyre PJ Malaysia Sdn Bhd

No 2, Jalan Tandang,

46050 Petaling Jaya,

Selangor, Malaysia

Tel: 03-77874136 Ext: 136

Email: [email protected]

Wong Yee Wen

Tel. No. : 03-77874136 Ext: 136

Email : [email protected]

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